Navigating the Agency Hiring Process With Cas Majid

This episode of The WellFounder Podcast features Cas Majid, CEO of Wow Group, discussing the critical insights founders need before hiring an agency, drawing from over 20 years of agency experience and his unique perspective as an agency-to-agency service provider.

📚 What You'll Learn:

• How Cass pivoted from losing 21 pitches in 2015 to building a specialized agency-to-agency business [00:42]

• When to Hire an Agency vs. In-House [08:43]

• Red Flags When Hiring an Agency. [13:00]

• Building a Successful Agency Relationship. [11:13]

• Importance of Personal Branding for founders. [20:07]

• Why the first 3 months should focus on testing, not immediate sales. [22:14]

💭 Key Quotes:

• We get you out the shit that your freelancers just dropped you in.

• Good devs you find everywhere, bad devs you find everywhere.

• If they're talking a lot about themselves, that's probably a red flag.

• There is no magic bullet. Brand is built with investment over the passage of time.

• The gut instinct is never wrong.

• Allow the agency to tell you the good things and the bad things.

🔗 Connect with Cas:

• Learn more about WOW Group.

• Connect with Cas on LinkedIn.